London Attractions

Planning a trip to London?

Here are a few of the most popular attractions in London to help you plan your itinerary.

Flexible booking - with free cancellation up to 24 hours before your activity, means there is always room for a change of plan

Visitor Tip: Avoid the long queues at some of London's most popular attractions by buying tickets online in advance.

The Coca-Cola London Eye

The London Eye

The London Eye is the most popular ticketed tourist attraction in London.


Fast track option available.

Tower of London

900 hundred years of history and the Crown Jewels are waiting for you in the Tower of London.


Skip the line when you book online

Madame Tussaud's

Royal Balcony experience Madame Tussauds

Make your way up the red carpet to get up close and personal with Royalty, A-list celebrities, sporting legends, political heavyweights, and historical icons at Madame Tussaud's.


Hop-On Hop-Off Bus Tour

Hop-on hop-off bus on Westminster Bridage

Enjoy the flexibility of exploring the sights at your own pace. You can hop off at any of the 19 stops along the route from Grosvenor Square to Buckingham Palace and explore the nearby sights.


Buckingham Palace

Buckingham Palace, State Rooms

The 'Summer Opening' of Buckingham Palace lets you see and explore the lavishly furnished State Rooms where The Queen entertains guests on State and Ceremonial occasions.
Summer Opening - 22 July 2022 - 02 October 2022


The London Pass

Access over 80 landmarks and attractions with the London Pass

Access to over 80 popular attractions including the Tower of London, London Zoo, Windsor Castle, and save with the London Pass



Thames Clippers & Emirates Cable Car

Emiatres cable car in East London

Travel aboard the boats of the Thames Clippers fleet first and then climb aboard the Emirates Air Line cable car, Britain's only urban cable car, for a unique journey above the River Thames in east London.


Airport Transfer (LHR)

Arrival LHR

Express shared service to get from Heathrow airport to your accommodation in central London.


London Dungeon

The London Dungeon

Hundreds of years of London's dark and gruesome history come to life in the London Dungeon.


Sea Life - London

Penguins at Sea Life London

Journey through the amazing underwater world of SEA LIFE right in the heart of London.


View From The Shard

The Shard

At almost twice the height of any other viewing platform in London, the Shard offers unparalleled 360-degree views for up to 40 miles.


Excursions, Trips and Tours

Excursion, day trips and thing to do out of town

Harry Potter: Warner Bros. Studio Tour

Harry Potter Studio Tour

The Making of Harry Potter package includes round-trip transportation from King’s Cross with extended time to explore the studios.
See everything from the Hogwarts Express to The Great Hall.


Windsor, Stonehenge & Oxford


Take a trip through history and see Windsor Castle, the ancient stone circle of Stonehenge, enjoy a leisurely lunch and finally a walking tour of Oxford on this day trip from London.


Royal Edinburgh

Royal Yacht Brittania

Visit Scotland's top three royal attractions; Edinburgh Castle, Holyrood House, the Royal Yacht Britannia. 

Plus 2 days unlimited bus travel around Edinburgh to explore the capital of Scotland!


Visiting London on a budget?

There are loads of free things to do in London, when you are on a budget and if you are using a Visitor Oyster Card to get around there are some useful discounts available on food, drink, theatre tickets, entertainment, museums, travel and shopping.

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